I caught up with Khloé once again to get the exclusive on All Dolled Up, the pink craze, and what’s next for Good American.Ĭan you believe the pink trend is still going so strong!? Do you think it has staying power?

It’s such an Elle Woods thing to say, but it really does make you happy! I’d say it speaks to my soul.” The limited pink (and pink adjacent) pieces are available as of today on Īppropriately, the campaign stars influencer Jasmine Sanders, a.k.a. When she first spoke with ELLE about the drop last fall, then called Pop Off Pink, Kardashian said, “Having a pop of pink here and there is fun. As evidence, Kardashian just relaunched the All Dolled Up collection, a fuchsia-hued line that sold out last year and has been spotted on celebs like Lizzo, Jenna Dewan, Paris Hilton, and Halle Bailey. But for Khloé Kardashian’s clothing brand, Good American, pink is more of a permanent lifestyle than a seasonal pop culture trend. It’s borderline inescapable, thanks in large part to the wildly anticipated Barbie movie (out tomorrow!).

Pink is everything and everywhere at the moment.

American tanks modern